What you get in the playbook.
No 100-page PDFs. Just actionable intelligence.
Competitor Audit
Full teardown of your top 5 competitors — pricing, features, traffic, tech stack.
Pricing Strategy
We tell you exactly what to charge based on market positioning and willingness-to-pay.
User Personas
Who specifically buys this? We define your ideal customer with psychographic detail.
Feature Prioritization
What to build first, what to skip. Ranked by market demand and complexity.
Market Sizing
TAM, SAM, SOM — with real data sources, not guesses.
Traffic Analysis
Where your competitors get their users and how you can steal them.
Go-to-Market Plan
Launch sequence: channels, messaging, and timeline for first 1,000 users.
SEO Opportunity
Keywords your competitors rank for that you can capture in 90 days.
The Buildify research process.
The Spy
We reverse-engineer your top competitors. We see what works, what fails, and exactly how they monetize their users.
The Data
Numbers don't lie. We pull real traffic data, download numbers, review scores, and financial metrics to find the gaps.
The Plan
We give you a simple, actionable roadmap. Who to sell to, what to say, and exactly which features to build first.
Why Buildify, not guessing.
| Feature | Buildify | DIY Research |
|---|---|---|
| Competitor Teardown | 5 Full Audits | Surface-level Googling |
| Data Sources | SimilarWeb, Crunchbase, SEMrush | Free tools |
| Turnaround | 5-7 Days | Weeks of part-time work |
| Actionable Output | Prioritized Feature Roadmap | Unstructured Notes |
| Pricing Model | Data-Backed | Gut Feel |
| Go-to-Market Plan | Included | Not included |
Don't take our word for it
"We pivoted before wasting $50k."
The market analysis showed our original idea had 3 competitors with $10M+ funding. Buildify found a gap they all missed. We pivoted and launched into a blue ocean.
Mike R., Founder @ LoanLens
"Our pricing was 3x too low."
Buildify's pricing strategy analysis showed we were massively undercharging. We raised prices and revenue went up — not down. Counterintuitive but data-proven.
Amanda L., CEO @ Stylebase
"First 1,000 users in 30 days."
Their go-to-market plan mapped out exactly which channels to use and what messaging to run. We hit 1,000 signups in a month.
Carlos D., CTO @ FieldNotes
Frequently asked questions
How long does a market analysis take?
5-7 business days. We use premium data tools and human analysis to deliver insights, not just downloaded reports.
What if I'm in a niche market?
Even better. Niche markets are where we find the biggest opportunities. Fewer competitors = more gaps to exploit.
Do you sign an NDA?
Yes. All engagement details and your business idea are protected by a mutual NDA before we start.
Can you do this for an existing product?
Absolutely. We analyze where your current product sits in the market and find growth opportunities you're missing.