Software Adoption Struggles
- Legacy Coin-Operated Systems: Laundromats have been operating using cash and coins since the 1950s and many still do.
- Fear of Overcomplication: The legacy system is simple, while software adoption can seem overwhelming. Owners may need to train themselves and employees.
- Customer Friction: It can overcomplicate the experience for customers who prefer using cash and coins.
- Uncertain ROI: The return on investment from upgrading may not be clear enough for owners to justify the cost.
- Email/Communication Habits: Laundromats do not heavily rely on using emails in their daily operations.
- System Reliability: Systems can fail, which cuts into availability and profits.
Value of Loyalty ROI Calculator
The Loyalty ROI calculator primarily focuses on clarifying the financial benefits. It clearly calculates and displays the costs and possible return of investment from services like Buildify.
The calculator is simple, mobile-friendly, and easy to use, making it accessible for quick business decision making. It asks for three simple inputs of average customer spending, monthly customer volume, and retention increase. It then calculates the increase in monthly revenue, helping owners see the value clearly.